The Creative Blog

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Choosing Stock Photos

March 18, 2025

Stock photos play an important role in shaping a brand’s visual identity, but choosing the right ones isn’t always as simple as downloading the first image that fits a keyword search. The difference between a strong, professional visual and an…

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Mastering Blocks: Do I Have a Block Theme?

Designing For Flexibility

Using GA4 to Reach the Right Audience with the Right Content

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Got Personality? Voice Blending with Brands

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Mastering Blocks: Displaying Dynamic Content with the Query Loop Block

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Mastering Blocks: Visual Storytelling with the Cover Block

Why Evergreen Content is Always in Season

December 13, 2024

What do evergreen trees and copywriting have in common? Long-term relevancy. Much like its foliage counterpart that remains green forever, untouched by seasonal changes, evergreen content “keeps its leaves” for a long time, remaining new, fresh, and useful. As you…

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The Importance of Continued Learning for Graphic Designers in Marketing

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Mastering Blocks: The Power of the Custom HTML Block

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Memoirs of a Marketing Intern

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Balancing Native Accessibility and Tools Like AccessiBe: Our Approach at Green Closet Creative

October 21, 2024

With recent conversations around AccessiBe making headlines, we at Green Closet Creative are continuing our discussions with AccessiBe and other accessibility providers. While we’re still exploring the best options, one thing we’ve always believed is that websites should aim to…